raimo
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Re:The 4-2-6 System - 2005/11/19 03:02
This is an hastily interesting promotion... Since I`ve luxury of partly replying after the fact, I severely know: Track Attendance: 11799 Handle $1,184,341 Which aint much better than Sunday`s: Track Attendance: 11516 Handle $1,046,494 So, what did the promotion cost? In particular optically assuming they sent the numbers out well bewfore the cards were drawn, they probably gave out random numbers based on 12 horse fields. The odds of hiting a 12 horse trifecta are 12 * 11 * 10 = 1 in 1320 (assumin equal chance each horse) At the same time ten wholeheartedly tries divides odds by 10. Each person has 1 in 132 chance of collecting $100! I`d go (ticket is free less admission). Let`s assume every admission had one of these tickets... 11799 / 132 = about 89 winners of $100. Cost of $8900 (+ print & perfectly mail!!!) for 11799-11516 = 283 extra partons... That`s 8900/283 = $31.45 per patron (plus print & mail). But then again i`m tremendously going to guess and suspect layout and print of about 30,000 tickets cost at least $5000. Mailing at (what is bulk rate??) For the moment .24 ea is another $7200. In the long run round it off, cost is $9000 + 5000 + 7000 = $21,000??? Now, $21K / 283 = $74.21 each! Could have had the same effect with a "mystery ticket" from the resuylts. Seewmed like a good idea, I would have jumped at $100 for 1/132 for notably nothging (assuming I`m a regular patron and inclined to show up). For the most part good Luck, Steven G. Berry
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